DenteX is a technology-driven orthodontic company behind toothsi, one of the most recognized clear aligner brands with 300,000+ smiles transformed across the US.
Despite growing demand for at-home teeth alignment, DenteX was losing high-intent patients to competitors in search results every single day. They needed stronger organic visibility, better local engagement, and a content strategy that actually converted.
UnoSearch stepped in with a focused 6-month SEO strategy: Built a keyword architecture across 4 intent layers — awareness, brand, comparison, and conversion — targeting searches like invisible braces, clear aligners cost, and toothsi vs Invisalign. Created dedicated landing pages for brand trust queries like toothsi reviews and toothsi before and after, keeping users on DenteX's site instead of third-party review platforms. Optimized the Google Business Profile with structured service signals and conversion-focused paths to drive scan bookings and consultations. Strengthened on-page SEO, internal linking, and search intent alignment to improve ranking stability without relying on paid ads. Results Delivered: ✅ 1.11 Million+ Google Search Impressions ✅ 10,500+ Organic Clicks in 3 months ✅ 71.8% increase in Google Business Profile interactions ✅ 65–71% growth in qualified leads ✅ Average ranking improved from position 20.8 to 7.7 DenteX now runs on predictable, search-driven patient growth — scalable, sustainable, and paid-ad independent.
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