food industry venture. The Business Overview is as follows:
Pixel Pastry is a tech‑enabled custom bakery that blends digital design with food creation, aligning seamlessly with the CGT major through its emphasis on mobile app development, user interface design, and interactive customer experiences. The business specializes in personalized cookies, pastries, cakes, and cupcakes for birthdays, celebrations, and special events.
Through an intuitive mobile app, customers can design their desserts using customizable templates, color palettes, and decorative elements. Real‑time design previews allow users to visualize their creations before ordering, while built‑in order tracking enhances transparency and convenience.
Target Market Pixel Pastry serves: Students seeking fun, personalized treats Families planning celebrations Event planners who need custom desserts with reliable turnaround This audience values convenience, creativity, and the ability to order digitally without visiting a physical bakery. Competitive Landscape Traditional bakeries offer custom orders but typically lack digital customization tools. Pixel Pastry differentiates itself by: Providing interactive design features Offering real‑time previews Streamlining the process with app‑based ordering and tracking Marketing Strategy The business promotes its services through: Social media advertising showcasing user‑generated designs App‑exclusive discounts to drive downloads and engagement Visually rich digital marketing that highlights the creative possibilities
Key Objectives: - Secure funding - Guide business strategy - Present to partners/stakeholders Requirements: - In-depth market analysis - Clear financial projections - Strategic business positioning - Engaging and professional PowerPoint design
Ideal Skills: - Expertise in business planning - Strong financial acumen - Experience in the food industry - Proficiency in PowerPoint design and presentation
Looking for a freelancer who can deliver a cohesive and compelling business plan and presentation to support my business goals.
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