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Project title: Show how you’d market data-driven football insights
Posted by: External project from PeoplePerHour
Started: 16-Oct-2025 11:30 GMT
Description: I’m looking for a proactive junior marketer or marketing student to help shape the online direction of GFA Insights, a football analytics platform that turns match data into clear, responsible insights for smarter understanding of the game.

This is a short, self-paced trial designed to see how you think, not just what you produce. You’ll receive a starter marketing pack containing everything you need for the task, including brand identity, tone, sample outputs, and compliance guidelines. Beyond those boundaries, you’ll have full creative freedom to interpret the brief in your own way.

Your challenge is to research how football-data and analytics brands communicate online, identify what makes them effective, and create 3–5 sample content concepts (copy and visual ideas) that show how you’d present GFA Insights. For each concept, include a short explanation of why you created it, how it supports GFA’s positioning, and a short summary of your overall direction.

In addition, outline a simple mini marketing plan covering how you’d approach GFA’s social channels, email outreach, and user sign-ups. Nothing too formal, just enough to show your thought process and strategic awareness.

A genuine interest in football is ideal but not essential, and no technical or AI knowledge is required. Curiosity, creativity, and initiative matter more. I’m not looking to micromanage; I want to see how you plan, reason, and execute independently while keeping everything compliant and responsible.

This trial is a starting point for potential ongoing collaboration with Choice Tools, the wider brand behind GFA Insights. For the right person, there’s a clear growth path - from collaborator to affiliate, and eventually to a profit-share or partnership role as the company scales.

If this sounds like something you’d enjoy, tell me briefly about your background and what interests you most about combining data, insight, and creative marketing
Project ID: 3454079
Project category:
Project budget:
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