I need a shopify professional to do a pull through on our health supplement website which was created fairly quickly and cheaply. Website UI/UX Harmonisation & Optimisation Website: primehealthdirect.com Platform: Shopify (Boost Theme — we do not want a complete theme change) Industry: Ailment-targeted Natural Supplements (prostate health, anti-aging, joint care, sexual vitality, etc.) Target Audience: Men & women aged 45–75+ (health-conscious, affluent, mature, active, confident, “mature and sexy”, “mature and fit”) Background Prime Health Direct (PHD) has been in the supplement industry since 1998, specialising in premium ailment-targeted natural supplements. Our customers trust us for effective formulations and a natural approach to health. We are about to scale up marketing with PPC, affiliate programs, TikTok, Instagram, and other channels — meaning more traffic will hit our site. To maximise sales from this traffic, we need the site to be: • Visually unified and professional • Aligned with a premium, natural health brand image • Easy to navigate for a mature audience • Optimised for conversions on both desktop and mobile
Scope of Work 1. Font Harmonisation • Audit all site pages for font usage. • Standardise to 1–2 premium, legible, brand-appropriate fonts (with matching weights for headings, sub-headings, and body text). (Perhaps Lato and Arlo ) 2. Colour Harmonisation • Review current colour use, especially on the homepage. • Adjust pouch positioning and background tones so they complement each other instead of clashing. • Create a consistent, conversion-friendly colour palette that reflects premium natural health branding. • Maintain strong contrast for accessibility. 3. Front Page Banner Optimisation (Desktop & Mobile) • Rework homepage banners so that text, images, and CTAs are equally effective on desktop and mobile. • Perhaps put on light or white type backgrounds and remove the colour • Avoid cropping issues or distorted visuals. 4. Target Audience Image Refresh • Source and integrate authentic lifestyle imagery that reflects our audience (ages 45–75+). • Style: aspirational yet relatable, showing mature and confident individuals or couples who are fit, vibrant, and attractive. Mature and sexy • Must feel genuine, not generic stock photos, and align with natural health brand ethos. 5. Credibility & Trust Enhancements • Add media mastheads (“As Seen In…”) • Integrate trust-building elements such as: o Certification logos (organic, non-GMO, etc.) o Re work current cert logos = add better o Secure checkout badges o Money-back guarantee seals o Customer review highlights
• Apply consistent button styles and CTA placement site-wide. • Create clearer CTAs, better trust signals, simplified navigation • Refine spacing, padding, and visual hierarchy to guide the eye to purchase.
Main Deliverables • Fully harmonised fonts & colours applied across the site • Refined homepage banners optimised for both desktop and mobile • Updated lifestyle imagery reflecting our target audience • Strategic integration of media mastheads and credibility factors • Documentation of all design choices for future consistency
Skills Required • Shopify front-end development (Boost theme knowledge preferred) • UX/UI design with eCommerce conversion expertise • Graphic design (image sourcing, editing, banner creation) • Understanding of design for mature demographics • Experience with natural health/supplement branding is a bonus
Goal By the time our larger marketing campaigns launch, our site should: • Look unified, premium, and on-brand • Clearly communicate our positioning as a trusted provider of ailment-targeted natural supplements • Appeal directly to our mature audience • Build credibility instantly with media and trust elements • Remove friction and distractions so more visitors become customers
Upload 2,000 Product Manuals Category: Content Management System (CMS), Data Entry, Data Management, Data Processing, Product Descriptions, Product Management, Web Design, Web Development, Website Management Budget: $30 - $250 USD
29-Mar-2026 22:04 GMT
Traditional Single-Family Home Architecture Category: Architectural Engineering, Architecture, AutoCAD, Building Architecture, Building Design, Building Information Modeling, Home Design, Interior Design, Revit, Structural Engineering Budget: $2000 - $5000 USD
New logo for our SaaS POS sytem Category: Graphic Design, Logo Animation, Logo Design, Mobile App Development, Payment Processing, Web Design Budget: €8 - €10 EUR
Modern Writing Portfolio Website Category: CMS, HTML, PHP, UI / User Interface, Web Design, Web Development, WordPress Budget: $30 - $250 USD
29-Mar-2026 21:53 GMT
Creative Writing Portfolio Website Category: Content Management System (CMS), Creative Writing, CSS, HTML, SEO, Web Design, Web Development, WordPress Budget: $30 - $250 USD
29-Mar-2026 21:51 GMT
Excel Sales Data Forecasting Category: Data Analysis, Data Analytics, Data Entry, Data Management, Data Processing, Data Visualization, Excel, Statistics Budget: $30 - $250 USD
29-Mar-2026 21:51 GMT
Eco-Activism Website Development Category: Blog Writing, Graphic Design, HTML, PHP, Web Design, Web Development Budget: $250 - $750 USD
29-Mar-2026 21:51 GMT
Academic Research Writing Support Category: Academic Research, Academic Writing, Content Writing, Drafting, Editing, Ghostwriting, Research, Research Writing Budget: £250 - £750 GBP
29-Mar-2026 21:46 GMT
editorial collage animation botanical brand storytelling Category: 2D Animation, 3D Animation, After Effects, Animation, Caricature & Cartoons, Digital Art, Graphic Design, Illustration, Motion Graphics, Procreate Budget: $250 - $750 USD
Social Media Visual Creator Needed Category: Adobe Illustrator, Photoshop, Branding, Canva, Facebook Marketing, Graphic Design, Social Media Marketing, Video Editing Budget: $750 - $1500 USD
29-Mar-2026 21:42 GMT
Chinese Drone Export License holder Category: Cargo Freight, Custom Duties Tax, Customs And Global Trade Services, Drone Photography, Import / Export, International Shipping, Legal, Logistics, Simplified Chinese Translator, Traditional Chinese (Hong Kong) Budget: $30 - $250 USD
29-Mar-2026 21:41 GMT
Informative Copywriting for Students Category: Academic Writing, Article Writing, Blog Writing, Content Writing, Copywriting, Ghostwriting, Report Writing, Research Writing, Technical Writing, Travel Writing Budget: $15 - $25 USD
