This project involves conceptualizing and producing a high-definition promotional video to market a video editing application on YouTube. As a motion graphic designer is sought to conceptualize, storyboard and shoot footage as needed that will be edited together into a 45-60 second advertisement in Full HD 1920x1080 pixel format at 30 frames per second. The video will demonstrate the key capabilities of importing footage, applying visual effects, incorporating text overlays, crafting transitions and exporting final videos. A modern aesthetic consistent with the application's branding should be employed to engage viewers through dynamic motion and visuals. The video must include a textual call to action plus the application's logo. Sophisticated software such as Adobe After Effects and Premiere Pro should be leveraged to bring the advertisement to life through sleek motion graphics and compelling editing.
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