We seek an expert MailerLite user to help optimize email marketing efforts and build automated workflows.
The ideal candidate will construct a series of engaging email journeys to keep customers invested from booking through to experiencing our product. You will also need WordPress API specialism in order to trigger workflows. Specifically we require, 1. Initial automations should generate post-booking communications tailored to maintain enthusiasm levels prior to the client interaction. 2. Likewise, abandoned shopping carts present an opportunity to reengage prospects, necessitating a nurturing sequence designed to reinvigorate stalled sales. 3. New signups to our mailing list also warrant a personalized onboarding experience to foster connection from the outset.
The freelancer's proficiency with MailerLite's features for segmentation, conditional logic and scheduled delivery will prove instrumental in strategically structuring communications over time. While technical aptitude is important, an understanding of relationship-building best practices that accommodate different audience preferences will serve us well.
We aim to strengthen bonds with our customers through thoughtful automation managed by a skillful specialist.
