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Project title: Learning Center Website Design
Posted by: External project from Upwork
Started: 09-Aug-2024 02:14 GMT
Description: Learning Center

o Website design requirements

 Develop learning center website focused on 3 core audiences

• Educators/Teachers

• Students

• Parents

 Website must be interactive w/ lesson plans in easy-to-use dashboard

 Programs will have:

• Supplemental educational activities

• Downloadable resources and digital content to build on the lesson

• Content may be accessed for livestream or on-demand viewing on various platforms

o Strategic Requirements

 Unique user experiences for each primary user group – Educators, Students, and Parents

 Educator and Audience insights from market research should inform website strategy – Will be provided

 Website to deliver:

• Info about the learning center’s work/community including what the learning center is, what we do, and how we do it

• Allow users to find shows and lessons, build lesson plans, and download resources

• Migration of content from existing site into this new site

• Integration w/ other learning platforms for a cohesive experience including Google Classroom, YouTube, and other partner educator platforms as needed

• AI Chat Bot functionality that serves as a virtual engagement coordinator and searches across the website and other integrated platforms to make recommendations to the user with respect to the audience and what they’re looking for

• Provide admin communication functionality for users to ask questions and submit feedback at every step on lessons and other parts of the site

• Functionality such as

o “Add to Favorites” for parents or

o “Build Lesson Plan, Add to Calendar, and Take Notes” for Educators

o “Build Playlists/Collections” for students

• Ability to assign work to students from the site dashboard

• Showcase national partnerships

o Technical Requirements

 Open to CMS options including Wordpress and others

 Google Tag Manager tags to identify key user activities across the site

 WYSIWYG drag and drop content editor on the backend

 Standardized/templatized pages/posts for building pages and delivering content

 Responsive for mobile devices, tablets, and desktops

 Adheres to WCAG website accessibility standards

 Must be designed with SEO best practices in mind

 Integration of tools and platforms like LMS, EdPuzzle, Peardeck, Google Classroom, Youtube, Goosechase, Iterable

 AI Chat Bot functionality that serves as a virtual engagement coordinator

 Install Microsoft Clarity

 Ability to embed video, including YouTube, and live streams

 Video playlist functionality

 Provide a dashboard/user portal for different user groups (students, educators, etc)

 Ability to schedule a homepage carousel feature rotation, either using images or video assets

 Blog/article functionality

 Lessons, Lesson Plan functionality

 Image carousel functionality

 Events calendar functionality

 Site search functionality

 Learning Center TV schedule integration

 Social media integration with feed display

 User account/profile functionality to be integrated with other accounts

 RSS functionality

 Google Analytics tracking

 Programmable display ad functionality using Google Ad Manager

 Ability to utilize pop-up messages that use third-party tools like OptinMonster

o User Accounts

 Administrative access and management tools for internal users

 Admins create user accounts

 Admins need the ability to code HTML/CSS/JS with error correction

 Actions we’d like to handle include:

• Add /modify images, text, menus, headers, categories, articles, static pages, blog content, video content, sidebar content

• Add/modify tracking codes as needed (Facebook Pixel, Google Tag Manager, Ads Manager/DFP, etc.)

 Admins can add editors to specific content areas

 Editors should be able to create articles, lessons, lesson plans add videos, and publish content

 An intern or contributor role should be available, where we can create content and give them credit, but they cannot publish


Budget: $10,000

Posted On: August 09, 2024 02:14 UTC
Category: Web Design
Skills:Web Design, WordPress, Web Development, Wireframing

Skills: Web Design, WordPress, Web Development, Wireframing
Country: United States

click to apply
Project ID: 3432686
Project category: Web Design, WordPress, Web Development, Wireframing
Project budget: $10,000
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