I need assistance with developing an advertising campaign for my small business. The goal is to increase brand awareness and drive sales of our flagship product within the local community. Your task will be to conduct market research to understand our target audience, their needs and how we can address them through creative and engaging promotional materials. You will then design and produce advertising content across different media such as print, digital and social platforms. The campaign should highlight the key features and USPs of our product while resonating emotionally with customers. Data analysis and reporting on campaign effectiveness will also be essential to refine our strategy. Strong writing, graphic design and digital marketing skills are required. Experience creating multichannel campaigns for B2C clients in similar industries will be valued. Please provide examples of your previous work and approach outlining how you will ensure the campaign achieves its objectives.
