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Project title: SM Manager - Drive the Future of F1 Fan Engagement (UK Based)
Posted by: External project from PeoplePerHour
Started: 31-Mar-2025 09:20 GMT
Description: Social Media Manager - Drive the Future of F1 Fan Engagement (UK Based)

Are you a passionate F1 fan with social media expertise and an entrepreneurial mindset? We're launching a unique, regulated (UKGC licensed) F1 fan club offering unparalleled experiences and prizes, and we're looking for a driven Social Media Manager to join us on this journey.
About the Project:
We're not just building a fan club; we're creating a premium community for F1 enthusiasts. Our platform will offer exclusive content, race-day competitions with luxury lifestyle experiences (think paddock visits, VIP hospitality worth £17,500-£20,000), and ultimately, the chance to win a BMW Z4 at each race (£45,000 value). We're starting with a strong foundation, including an existing email list of 1700 F1 enthusiasts.
Your Role:
As our Social Media Manager, you'll be instrumental in building our brand and attracting our target audience. This is a unique opportunity for someone with a long-term vision and a desire to be part of something big. Your responsibilities will include:
• Strategic Launch: Develop and execute a targeted social media strategy to attract early members, leveraging our existing email list of 1700 and focusing on our initial cash prize competitions (up to £500).
• Community Growth: Drive membership growth by showcasing the exclusive experiences and prizes we offer, emphasizing the value proposition and long-term rewards.
• Content Creation: Craft compelling content that resonates with high-value F1 fans, highlighting the luxury lifestyle aspect and the thrill of competition.
• Engagement & Interaction: Build relationships with key influencers and engage with our community to foster a sense of exclusivity and belonging.
• Performance Analysis: Track key metrics, analyze campaign performance, and provide data-driven insights to optimize our strategy and maximize ROI.
• Long-Term Vision: Contribute to the overall marketing strategy, focusing on building a sustainable brand and a loyal member base.
Required Skills and Experience:
• Proven experience managing social media platforms for a brand or organization.
• Strong understanding of social media marketing, particularly in the luxury or high-value market.
• Excellent content creation, storytelling, and communication skills.
• Ability to identify and engage with key influencers.
• Data-driven mindset and experience with social media analytics.
• Passion for Formula 1 and a genuine understanding of the F1 fan community.
• Must be UK based.
Location: Must be based in the UK. We are not considering applications from outside the UK.
F1 Passion: A genuine passion for Formula 1 is essential for this role. Please demonstrate your F1 knowledge and enthusiasm in your application. This isn't just a job; it's an opportunity to combine your passion with your profession.
Compensation:
• Initial Hourly Rate: £15-£20 per hour (commensurate with early-stage investment and the potential for significant future returns).
• Significant Equity Participation: For the right candidate who demonstrates commitment and achieves key milestones, we offer substantial equity participation (up to 10% of shares). This is a life-changing opportunity for someone with an entrepreneurial mindset to become a key stakeholder in a rapidly growing venture.
To Apply:
Please submit your proposal on PeoplePerHour, including the following:
• A brief cover letter outlining your relevant experience in social media management, your passion for Formula 1 (be specific!), and your understanding of the luxury market. Tell us why you're the ideal candidate to build our F1 community.
• A link to your online portfolio or examples of your previous social media work. If you have a CV, please include a link to it (e.g., Google Drive, LinkedIn profile). Do not attach a CV directly to your proposal.
• Your hourly rate expectations.
Important: Only applications from UK-based social media managers who are genuine F1 fans will be considered. Please demonstrate your F1 knowledge in your cover letter.
This is more than just a job; it's an opportunity to build something extraordinary and share in its success.

www.first1club.com
Project ID: 3428382
Project category:
Project budget:
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