We seek an experienced SEO specialist to elevate our digital presence and maximize organic reach through search engine optimization. Our business operates in the regional market providing specialized services. Currently, our online visibility and ranking on search engines remains relatively low, inhibiting our ability to attract new customers and convert inquiries into sales. The selected freelancer will conduct a comprehensive SEO audit of our website and online assets to diagnose any issues hampering searchability and recommend optimized solutions. The work should focus on identifying relevant local keywords tied to our offerings, enhancing on-page optimization with targeted content and technical changes, gaining backlinks from authoritative sources within our industry and locality. Regular reporting on progress and strategy is expected. The goal is to rank highly for important searches in our target region and sector to help drive more qualified leads and grow brand awareness in a cost-effective manner online. Candidates must demonstrate thorough working knowledge of latest SEO techniques and metrics as well as a proven track record of successfully boosting sites in similar competitive landscapes.