I'm Will. I'm a senior military physical training instructor with just under 18 years of service under my belt - the last 10 in the PT core.
Outside of my day job I have always had a passion for utilising my qualifications, accreditations and experience for some form of fitness side hustle.
I've previously owned and operated a small outdoor fitness business, trained clients in person at gyms and more recently, stepped into the world of online coaching.
The issue i face is that I am simply invisible. I have attempted to use LinkedIn over the years however, I no longer feel like it is the right platform for the job. This is where you come in.
I need someone to take a mountain of content I have already created and get my instagram account up and running. The account already exists and is ready to run.
I have an incredible aesthetic physique however I do not believe this to be enough if I'm just to be another guy doing "fitness" on social media. I beleive a unique "USP" is required in order for this to work.
My initial thoughts are...
1. I'm a current serving military PT. Out of around 30'000 Royal Navy and Marines, there are about 170 of us. This stands out for me and could be a good angle.
2. I beleive in normal eating and hard work. No fad diets or weird training routines. Just hard work and a love for natural organic food.
I really want to get this off the ground ASAP.
Reach out if you think you can help.
I've attached an image showing an example of my content.
Realistic A.I. Art Generation Category: 3D Animation, AI Art Creation, AI Design, AI Development, AI Image Editing, Artificial Intelligence, Digital Art, Illustration, Maya, Visual Arts Budget: $10000 - $20000 USD
24-Jan-2026 11:03 GMT
Processing project -- 2 Category: Algorithm, Data Analysis, Data Management, Data Processing, Data Visualization, MATLAB, Matlab And Mathematica, Pandas, Python, Software Architecture Budget: €8 - €30 EUR
YouTube Page Creation for Vlogs Category: Branding, Content Creation, Digital Marketing, Graphic Design, Social Media Management, Video Editing, Video Production, YouTube Budget: ₹600 - ₹1500 INR
24-Jan-2026 10:53 GMT
Google Maps WhatsApp Marketing Automation Tool Category: API Development, Artificial Intelligence, Automation, Data Scraping, Java, Lead Generation, PHP, Python, Software Architecture, Web Development Budget: $30 - $250 USD
24-Jan-2026 10:51 GMT
Strategi Untung Perusahaan Besar Category: Account Management, B2B Marketing, Business Analysis, Business Consulting, Business Development, Market Research, Sales Management, Sales Promotion Budget: $3000 - $5000 USD
24-Jan-2026 10:49 GMT
Post-Produksi Video Edgy Category: Adobe Premiere Pro, After Effects, Animation, Color Grading, Motion Graphics, Video Editing, Video Services, Visual Effects Budget: $15 - $25 USD
24-Jan-2026 10:48 GMT
Digital Growth for Taxi App Category: Content Marketing, Content Strategy, Digital Marketing, Facebook Marketing, Instagram Marketing, Internet Marketing, Link Building, SEO, Social Media Management, Social Media Marketing Budget: ₹12500 - ₹37500 INR
24-Jan-2026 10:48 GMT
Lead Sourcing Flexible Packaging Users -- 2 Category: Data Collection, Data Entry, Data Management, Excel, Lead Generation, Leads, Market Research, Web Search Budget: ₹3000 - ₹5500 INR
24-Jan-2026 10:46 GMT
Beginner Pilot Training Mentor Category: Aerospace Engineering, Aviation, Instructional Design, Leadership Development, Performance Management, Project Management, Public Speaking, Resumes, Training Development Budget: $250 - $750 USD
24-Jan-2026 10:44 GMT
Customer Ledger & Sales Analysis Category: Business Analysis, Data Analysis, Data Entry, Data Management, Data Processing, Data Visualization, Excel, Excel Macros Budget: ₹750 - ₹1250 INR
