As a leader in automation support services, Verdusco Automation helps industrial and manufacturing clients improve efficiency through programmable logic controller programming, robotics integration and customized automation solutions.
The Marketing Specialist will create compelling content that positions Verdusco Automation as experts in their field, including case studies, emails, social media posts and industry articles. Additional responsibilities involve managing lead generation on platforms like LinkedIn, conducting market research, implementing email strategies and optimizing the company website and search engine results.
Working closely with sales, the specialist aligns messaging to address client needs and trends. Performance measurement utilizes key metrics and insights from campaign data.
Ideal candidates possess proven experience creating technical content for automation, manufacturing or related industries. Proficiency with digital marketing tools for tasks like LinkedIn ads, email automation and search engine optimization is expected. The ability to understand data and continually enhance approaches is important.
This remote-friendly role offers flexibility within an innovative company serving the business sector. Impacting growth through brand building presents opportunity for meaningful long-term engagement. Rates are competitive to attract highly skilled marketing professionals.
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