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Project title: Web Developer & Copywriter Needed to Optimize Membership Website
Posted by: External project from PeoplePerHour
Started: 25-Jan-2025 13:41 GMT
Description: We are looking for an experienced web developer and copywriter to update and optimize our membership website, Life2k.net, which focuses on self-improvement and personal transformation. The primary goal is to enhance the design, copy, and functionality to create a high-converting website that effectively sells our products and services.

Key Responsibilities:

Mobile Optimization: Ensure full responsiveness and flawless performance across all devices.
SEO Enhancements:
Add H1 tags, alt text for images, and improve meta titles/descriptions.
Fix Core Web Vitals issues and optimize page speed for desktop and mobile.
Conversion Rate Optimization (CRO):
Redesign the hero section with a high-impact headline, better CTA placement, and improved visuals.
Implement gated content for the webinar page with an email capture form.
Create compelling pop-ups with optimized timing (e.g., 50% scroll trigger) to drive engagement.
Copywriting:
Revamp website copy to clearly communicate the benefits of our products and services.
Highlight transformation outcomes and integrate persuasive language to convert visitors into customers.
Create strong CTAs and urgency-driven messaging.
Design Updates for Conversions:
Create a consistent layout with updated fonts, colors, and spacing for a professional, cohesive look.
Add new pages (About, Contact, Blog) and enhance the FAQ section for improved user experience.
Expand website content (e.g., curriculum overviews, testimonials, and CTAs).
Social Proof Integration:
Add before/after testimonials and trust signals throughout the site.
Membership Area Setup:
Ensure a seamless user experience for members, with clear navigation and access to content.
Technical Fixes:
Address all reported errors in Google Search Console.
Submit a functional sitemap and ensure all pages are indexed correctly.
Requirements:

Proven experience in WordPress development and membership websites.
Strong copywriting skills with a focus on sales and conversions.
Expertise in SEO and CRO best practices.
Ability to deliver a responsive, visually appealing, and user-friendly design.
Excellent communication skills and adherence to deadlines.
Project Timeline:
This project must be completed within 1 week. Please only apply if you can commit to this timeline.
Project ID: 3418757
Project category:
Project budget:
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