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Description: |
Hi! My name is Arjun from Mantra Lingua - a children’s Publishing Company - I am looking for some help to re-design our current e-commerce website, which has become outdated: uk.mantralingua.com.
Deliverables
- A complete set of click-through wireframes (in Figma?) for Mantra’s website: I have already sketched out a set of wireframes based on the current site, future requirements and competitor sites.
A designer would bring their own UI/UX experience but use the sketched-out wireframes as a basis and framework for their overall designs.
At this stage, there would be no aesthetic design element required but if added, would be a bonus.
Mantra’s Key Markets
Whilst Mantra is predominantly aimed at a B2B market (schools, libraries, booksellers etc., the company is increasingly targeted towards a parental market.
At the heart of the re-brand, would be a drive to boost individual customers, which in part would be through a sense of community and forming a Language Club.
This would offer free resources to parents (as well as teachers) as well as access to discounts, competitions etc.
There are essentially three different categories of products: Books, Pens, E-Reading Platform called Kitabu. The goal would be to cross / up-sell products and make personalised recommendations based on preferences and past purchase history.
Competitor Sites
Much of the inspiration for the current set of sketched-out wireframes has been based upon competitor sites:
Aimed at both Schools, Libraries, Booksellers as well as Consumer Market:
- Barefootbooks.com
- Bsmall.co.uk
- Learningvillage.net
- Childs-play.com
A Physical Language School (not really a competitor but loved the look and feel of the brand):
kidsandus.com
A Language Learning Subscription Business:
onethirdstories.com
Aimed more towards School Market:
schools.collinsdictionary.com
shop.scholastic.co.uk
Timeframe
I have drawn up roughly 30+ pages of sketched out wireframes, which I can provide to you at the start of the project. We are looking at a rapid drawing up of wireframes within a week.
Further Work
After the wireframes have been completed, there could be potential scope to support with the design aesthetic / look and feel of the site. |
