thesqua.re group (“the square group”) is a tech enabled global accommodations company that provides four star corporate and luxury serviced apartments in every major gateway city across the world.
Our exceptional product, service and groundbreaking technology has attracted hundreds of global corporate customers from the financial services, legal, accounting, and media industries. thesqua.re has continuously received industry recognition and awards for Outstanding Quality/Product in each of 2013, 2014, 2015, 2016, leading to our acceptance in 2017 at the London Stock Exchange Elite programme.
We believe it is our innovation, service delivery, design thinking, and technology that separates us from the crowd. We achieve this by continually challenging ourselves to be as innovative as possible in everything we do: a mantra every employee has top at the forefront of his mind every single day.
thesqua.re is now embarking on an ambitious strategy to become a category leader in our businesses across multiple markets in Europe and Asia Pacific.
Purpose of Role:
We are looking for an SEO expert for consultation on all search engine optimisation and marketing activities. This role will be part time and is suitable for experienced SEOs and will require hands on approach.
You will be responsible for driving traffic to the website all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.
Responsibilities:
Optimising copy and landing pages for search engine optimisation.
Performing ongoing keyword research including discovery and expansion of keyword opportunities.
Researching and implementing content recommendations for organic SEO success.
Execute tests, collect and analyse data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyse website analytics and PPC initiatives and campaigns
Research and analyse competitor advertising links
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
The candidate:
Proven SEO experience working for a website with over one million monthly hits.
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with website analytics tools (e.g, Google Analytics)
Experience with A/B and multivariate experiments
Knowledge of ranking factors and search engine algorithms.
Up-to-date with the latest trends and best practices in SEO.
Localisation and real estate knowledge preferable.
