We're an online publishing company providing online training programs, memberships, and coaching to golfers looking to improve their game.
We use Direct Response marketing strategies to bring prospects into our online marketing funnel through Facebook video ads and YouTube video ads.
We then convert those prospects into customers using VSL's. (If you don't know what a VSL is, then this position is not for you.)
*** ABOUT THIS POSITION ***
We're looking for a video and motion graphics editor who thinks like a marketer to produce high-converting VSL videos and high-converting Facebook and YouTube video ads.
We have multiple projects available for the right candidate on a long-term basis.
For each project you'll be incorporating:
- Golf footage from our online video training programs.
- Video testimonials from our customers.
- Screen capture footage of our online members area.
- Product graphics (already created by our graphic designers).
- Motion graphics created by you, or using a stock template and customized by you.
- "Tracer" lines that show the path of a golf ball as it flies through the air. (See example video below)
- Subtle background music to invoke certain emotions at the right moments in the video. (Worry, fear, excitement, trust, happiness, etc.)
- Our own in-house b-roll footage (we avoid stock footage as much as possible).
- Etc...
This is an example of the type of VSL video you'd be producing:
- A Zoom call with our Marketing Director to discuss the goal of the video and additional details.
- Open communication with our Marketing Director via Slack, email, or Zoom.
The videos you'll be editing will require you to know about golf terminology, and the nuances of golf.
In order to be successful in this role, you don't need to be a golf expert, however you must have some knowledge about the game of golf, or be willing to take the time to learn about golf.
We have a never-ending need for video ads and VSL videos. So we're looking to form a long-term business relationship with the right person who really knows how to produce high-converting video ads and VSL's.
*** REQUIREMENTS ***
Mastery of the following:
- Adobe Premiere
- Adobe After Effects
- Adobe Photoshop
- Color correction
- Audio enhancement
- Editing video ads for maximum CTR
- Editing VSL's for maximum conversions
*** ABOUT YOU ***
- You're an expert at video editing and motion graphics. You're confident you can re-produce anything you see when given an example video.
- Words like call-to-action, click-thru rate, engagement, and conversion rate are part of your daily vocabulary.
- You have your finger on the pulse of direct response advertising, and you proactively follow successful companies to see what they're doing, so you always know what's currently working right now.
- You're driven by results, and you edit videos based on your experience knowing how it will affect the conversion rate of the video.
- You have experience creating high-converting video ads and VSL's, but you're also willing to learn new things and adjust your approach based on actual data and test results.
- You're confident in your ability to get the job done well with minimal direction, and take a leadership role when it comes to editing a video ad or VSL for maximum conversions.
If this sounds like you then respond now, and let's continue the conversation and talk about the first project!
Hourly Range: $15.00-$50.00
Posted On: February 26, 2021 16:19 UTC Category: Video Editing Skills:Adobe Premiere, Adobe Photoshop, Video Editing, Motion Graphics
Skills: Adobe Premiere, Adobe Photoshop, Video Editing, Motion Graphics Country: United States
click to apply
Project ID:
3145037
Project category:
Adobe Premiere, Photoshop, Video Editing, Motion Graphics
Facebook Ad Lead Generation for Courses Category: Advertising, Facebook Marketing, Internet Marketing, Marketing, Social Media Marketing Budget: ₹1500 - ₹12500 INR
