Hello! I need a WordPress expert with advanced UX / SEO / Design and Lead Conversion skills to redesign our existing WordPress website: www.linkcommunication.co.uk
The objectives of the redesign are:
- INCREASE CONVERSIONS: Currently, the website is not generating new leads. Users on the site are not motivated to leave their contact information, engage with the chatbot or get in touch.
- INCREASE STICKINESS: We need to make it easy to encourage viewers browse through the different pages on the site, exploring the wide range of related services, case studies and insight.
- STANDARDISE DESIGN & LAYOUT: Currently the pages of the website use a wide range of design styles and layout format. To aid visual cohesion, this should be standardised across the entire site.
- MAINTAIN OR IMPROVE SEO: The website does perform reasonably well on SEO for related search terms, so the changes must not deteriorate the current SEO. There is plenty of scope to enhance SEO further with the new design updates, with the addition of extra T1/2/3 headers, on and back page optimisation while the work is being completed.
This is a website 're-design' task, rather than a website creation task.
It is assumed that there is NO need to create new content for the existing website. All photos, text, services, blogs, etc - which are on the site are readily available on the existing WordPress Media folder.
TO APPLY - please send a message with relevant examples of similar work / commercial success stories.
